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Major Motors

Major Motors, a 50-year-old Western Australian based business selling Isuzu trucks and cars, has been a long-term client of Look Brilliant for over 20 years.

A cause for celebration

The primary goal of this collaboration was to celebrate the Major Motors 50th anniversary. Major Motors required a range of 50th-anniversary merchandise with a newly designed campaign logo. They had multiple events planned, including a large event at the Crown Casino, and they wanted to print a book detailing the company’s history.

Celebrating 50 years in the industry

The Major Motors marketing manager met with Look Brilliant to discuss their plans and brainstorm ideas. After going through our showroom, we outlined product options within their timeframe and budget.

From there, our in-house design team recreated an old image from the 70s, which was then used across their collateral. With products and timelines agreed upon, we set the production process in motion.

Marking a milestone with the help of a creative partner

Look Brilliant successfully supplied Major Motors with custom 50th-anniversary caps, heavy canvas tote bags, stubbie coolers and bottles of Shiraz with custom labels and packaging. They were very satisfied with the bespoke solution. We also helped them find a producer and printer for their book.

Look Brilliant will continue to work with Major Motors for their upcoming projects and ongoing requirements, maintaining a long-standing relationship built on trust and mutual respect.

When we celebrated our 50th anniversary, we decided to approach Look Brilliant with a detailed brief for the year’s planned events, which included creating a range of merchandise with a newly designed anniversary logo and printing a book detailing the company’s history. From the very beginning, Look Brilliant played a pivotal role in shaping the success of our anniversary celebrations. The process started with a brainstorming session with the team at Look Brilliant’s showroom. We are incredibly grateful for the outstanding service and results Look Brilliant delivered throughout our collaboration. Their attention to detail, creativity and commitment to meeting our objectives were second-to-none. We highly recommend Look Brilliant for their expertise in providing exceptional branded merchandise solutions.

Marketing Manager

Major Motors

A tote bag next to a hat, a bottle of wine, and assorted items
A close-up of a black book with a red ribbon bookmark
A close-up of a bBlack t-shirt featuring a bold 50th anniversary logo
A table displays a stubby holder, a bag, and a bottle of wine
A collection of branded merchandise, a tote bag, shirts, a hat, a wine bottle, and more
close-up of a branded black hat

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